I guess the question seems to be about the casual gamer as a separate market. If that is indeed who is buying the Wii then they are not competing. Xbox and PS for the hardcore gamer and Wii for the casual gamer. Though Microsoft certainly wants the casual gamer too as does Sony as well. Hell Sony wants any gamer

, but they are clearly not targeting the casual gamer. If/when Microsoft and Sony drop their prices will Nintendo do the same? Probably but by how much? It will be an interesting summer. If there wasn't a Wii where would those sales go? Microsoft? Sony? Something else entirely? So many question such fun speculation its almost as fun as the consoles them selves